Partnership Program

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How It Works

Create

SNOWBOARD’s editorial team works with brands to craft original, branded content that aligns with the the goals and marketing initiatives of that brand.

Distribute

SNOWBOARD’s team helps the right audience discover the brands content across snowboardmag.com and through SNOWBOARD’s vast social network.

Analyze

During and after the campaign, SNOWBOARD provides the brand with in-depth analytics to track ROI from social to the website and print.

Branded Content 101

Create

The advertiser works with the publisher to find already planned editorial to sponsor helping cultivate more brand awareness with journalistic content relevant to the publisher’s audience.

  • 100% publisher-produced content
  • No brand integration or approvals

One of the most effective branded content types, custom content is created while working directly with advertisers. The goal is to provide brands with unique editorial, in the voice of the publisher, promoting the brand, product or specific messaging.

  • Brand integration and client approvals
  • Key product and messaging placement

On the other end of the spectrum from an editorial sponsorship, partner content leverages a publishers many channels to distribute an advertisers already existing content assets.

  • 100% brand created content or video
  • Distributed through publishers multiple channels
+ Editorial Partnership

The advertiser works with the publisher to find already planned editorial to sponsor helping cultivate more brand awareness with journalistic content relevant to the publisher’s audience.

  • 100% publisher-produced content
  • No brand integration or approvals
+ Custom Content

One of the most effective branded content types, custom content is created while working directly with advertisers. The goal is to provide brands with unique editorial, in the voice of the publisher, promoting the brand, product or specific messaging.

  • Brand integration and client approvals
  • Key product and messaging placement
+ Partner Content

On the other end of the spectrum from an editorial sponsorship, partner content leverages a publishers many channels to distribute an advertisers already existing content assets.

  • 100% brand created content or video
  • Distributed through publishers multiple channels

Connecting With A Loyal Audience

Distribute

No matter what your marketing initiatives or goals are, we will work with you to create a robust distribution plan for your branded content that could include all or one of the following channels that reach over 10 million unique users each month.

Click a channel for more info

Transparency At Its Finest

Analyze

While others will keep you in the dark on performance, SNOWBOARD believes in transparency and offers detailed analytics, durring and after each campaign, for all marketing initiatives so your dollar goes further.

The Analytics Dashboard

Above shows off our powerful analytics dashboard we use to track all social stats across Facebook, Twitter and Instagram

Facebook Stats

Impressions
Reach
Engagement
Link Clicks
Video Plays

Twitter Stats

Impressions
Engagement
Link Clicks
Video Plays
Media Views

Instagram Stats

Impressions
Reach
Engagement
Link Clicks
Video Plays